Dual Reflex Camera

My Dual Reflex camera.

This week's camera is very low-tech and a follow-up to a series of cameras I discussed in a past article on the Lark and Kandor "Sardine Can" cameras two years ago. 

 I found this camera in a display, hidden behind other cameras, at a local camera store many months ago. I recognized the camera from a previous article, and it was a different style of camera from before. This was a "twin lens" style camera, but made by the same company, Irwin Corp of New York. 

 As I was discussing the camera with a store staff member, they said it was for "display only" and not for sale because it wasn't working. I told the salesperson that I had written an article on this camera style and wasn't worried about whether it worked, but just wanted it for my collection.

 I enquired further about the camera, the salesperson said they needed to ask the owner whether he would sell it. I encouraged the salesperson to inquire. Upon their return, they said the owner would indeed sell the camera and gave me a reasonable price to purchase it,  especially since the camera was in rough condition and I was told the shutter was not working. The shutter wasn't dead. It did open and close, but it was extremely sluggish.

 All of the leather was also on the camera, though it was coming up at the edges due to shrinkage and having been dried out for many years. The fact that the leather was still there was another good reason to purchase the camera, as I could recondition the leather and tack it back into place, giving the camera the care it deserved.

 As I paid for the Dual Reflex camera along with some discounted, recently discontinued film, I left the store with a new acquisition, knowing I'd fix it up and write an article about it at some point.

 Looking over the shelf to do this week's article, I saw the Dual Flex, and figured since I did an article on the Konica Pearl last week, which has an integrated rangefinder in a folding 645 format. Let's lean the other way this week and do a lower-end, Lomography-type camera from the early 1950s.

 One thing I needed to do before writing about the Dual Flex was to fix the shutter and clean the camera as best as I could. The repair was extremely simple, as the entire shutter assembly was held to the camera by two screws, one on top and one on the bottom. Then, to get to the shutter itself, two other screws on either side of the lens held the cover on. 

 Once the cover was off, the entire assembly consisted of a simple spring-loaded box-camera-style shutter that needed general cleaning and lubrication. There is also a lever that changes the aperture setting, which already moved smoothly, so I didn't do anything with that. 

 While the shutter was out, I cleaned the inside of the lens and reassembled it, making sure it was functioning as it should. With a "snappy" shutter in working condition, I screwed the cover back into place and mounted the shutter back onto the camera. Double-checking that the shutter seemed to be working after reassembly, I was now ready to write the article.

History:

 Irwin Corporation of New York occupies a curious and appealing corner of toy and camera history. Best remembered by collectors for its inexpensive metal cameras and low-cost toys, the company seems to have specialized in simple, playful, and affordable products. One surviving description notes that Irwin began by manufacturing 127 roll-film metal cameras resembling sardine tins, priced at just $2.98, which immediately places the firm in the world of budget photography novelties rather than serious camera manufacturing.

1948 advertising for Irwin Corp.

 That detail helps explain why Irwin still draws attention from vintage camera collectors today. These were not precision instruments meant to compete with the major camera brands. Instead, they were novelty cameras designed to be accessible, fun, and inexpensive enough to appeal to casual buyers. In that sense, Irwin's cameras belonged to the same broader culture as dime-store toys and impulse purchases: small objects that offered a quick thrill and a modest introduction to photography.

 Irwin also appears to have expanded its production to include toys, especially metal toys and, later, plastic items. Collector references suggest that the company produced cars, trucks, and other small playthings and continued to produce toys well into the 1950s and 1960s. By the mid-1950s, the company was said to have plants in Fitchburg and Leominster, Massachusetts, and Nashua, New Hampshire, indicating that it had expanded beyond a single New York address.

 The surviving record also suggests a company that adapted with the times. A 1964 dealer catalog reportedly included toy cars for Ken and Barbie, along with plastic GI Joe vehicles, which shows how Irwin followed the changing market for licensed and character-based toys. That flexibility likely helped the firm remain relevant in a crowded and fast-changing industry.

 Today, Irwin Corporation is remembered less as a major manufacturer than as a fascinating specialty producer whose history bridges toy collecting and camera collecting. Its sardine-tin cameras and inexpensive metal toys make it a small but memorable part of American mid-century design.

My Camera:

 My Dual Reflex camera is 3" wide by 3" deep and 5.25" tall when the viewfinder is closed, and 6.5" tall when the viewfinder is extended and opened for viewing. The camera weighs 14.8 ounces without a roll of 127 film loaded.

As previously mentioned, the camera has a very simple, spring-loaded shutter with only one speed, which I'm guessing is around 1/100. That may be too generous and could be even slower; that's my guess. The shutter control has only two options—either Instant for standard snapshots or Time for longer exposures. A switch on the side of the camera controls this. Since the shutter is so simple, the "time" setting blocks the shutter from moving into the "open" position until you release the lever; then the shutter closes.

 The shutter release is located at the 11:00 position on the lens cover and is nothing more than a lever that activates the shutter's spring mechanism.

 As you look at the camera from the front, the aperture controls are just to the left of the lens. They are controlled by a lever that moves a group of openings on a metal sheet back and forth across the lens opening. The aperture settings are F/7.7 (maximum), F/11, F/16, and F/22. There is no focus control on the lens, as it's set to the standard 8 to 10 feet, and the camera's aperture controls the sharpness.

o pop up the viewfinder, lift the rear of the finder, and the viewfinder or light chimney pops open, exposing the ground glass. Since there is no focus control on this camera, the viewfinder is used only to compose the image.

 An interesting option on the Dual Reflex camera is the ability to use a pseudo-eye-level finder for composing photos. On the back of the light chimney is an optical finder that, when viewed through, looks into another optical opening on the front of the chimney, allowing the photographer to use it as an eye-level finder rather than a waist-level one. For an inexpensive camera, this is a nice feature and actually works well.

To close the viewfinder, close the back compartment first since it has the optical glass, then the sides, and the front last. If you try to do it the conventional way and do the sides first, the front won't close because the glass is pressing up against the side wall, leaving the front no room to close.

 To take the back off to load film into the camera. On the back, the top is a large knob that must be unscrewed to remove the back. Once removed, you'll load the 127-size film, similar to any other roll-film camera. Put the fresh, unexposed film in the bottom area and the take-up spool on the top, right-hand side of the camera, where the winding lever is located. Bring the leader to the take-up spool, thread it into the slot, and wind until you see "start" on the paper backing. Close the back of the camera and screw it on tightly. 

 Since this is a 3x4cm format frame and the camera has two red windows, you'll wind until you see the number 1 in the first window. Take your photo, then wind until you see the number 1 in the second window, and take your photo. Follow this process through the number 8, meaning you've taken 16 images on the roll of film. Take the film out and process it.

The only 127 film I currently have is a few rolls of Jessop black-and-white film I purchased at the Tokyo City Flea Market a few months ago. The expiration date on the film is 11/1999. I hope it's still usable. 

 Now that I have the shutter fixed, lenses cleaned, and film loaded in the camera. It's Time to walk the neighborhood, taking photos to see how the Dual Reflex will perform.

 My Results:

 As I walked through the neighborhood, I tried using both the eye-level and waist-level finders to see which I preferred. They both were easy to use, so here are the results from my walk.

Conclusion:

 Well, some of the images turned out better than expected, and others didn't turn out the way I expected. There is a lot of debris on the negatives, which I'm guessing is due to the film's age.

 The film is rated at 200 ISO, and with its age, I wasn't really sure about the exposure, so I tried to take a couple of shots of the same subject at different aperture settings. I'm not sure why it happened, but there is tremendous bleed-through from the paper backing onto the film, creating issues with the images.

 After I processed the film, I took a closer look at the red windows on the back of the camera, which I believe caused the bleed-through from the paper backing. Yes, one of the red windows appeared to be OK, but upon closer inspection, it was pushed in, letting white light in. I found the culprit behind the bleed-through issues with the film.

 The camera handled well, the viewfinder was somewhat bright, and I enjoyed using the eye-level finder for composing the photo. The image sharpness is what I expected, especially for a very low-cost camera made around 75 years ago. 

 Thank you for taking Time from your day to read about this Lo-Fi camera made in the early 1950s by a company that not only made metal toys but also a line of cameras, mainly known for the "Sardine Can" cameras.

 Here are my other Camera Reviews.

 Cuny's Camera and Photos is my online eBay store where you can find some of the previously reviewed cameras for sale, along with other cameras, lenses, and photo oddities I've accumulated over the past 50 years of collecting.

 Until next week, please be safe.

Sakura Bakelite camera

The 1930s Sakura Bakelite: A pocket-sized piece of Japanese history with a surprisingly modern 'X' design.

Looking through my camera collection, I wanted to find something more unusual to write about this week. When I picked up the Sakura camera in its case, I didn't think much about it until I opened the camera's case and saw the writing inside. 

 The writing said, "K. Kitayama" along the bottom, and "kin" on the right and kizyun" on the left, so my immediate thought was to try and do some research to see if I could find the ancestors of the camera, or possibly even the owner of the camera. 

 Since the camera was released in Japan in 1937, I imagined the original owner might still be alive, but the chances are slim. Also, since the lettering was in English and not Japanese, the camera was brought to the US by the owner, but when? 

 Looking more closely at the case, there is a red stamp on the inside top. It appears to be in Japanese, but it's pretty faded; there's also a number "74" that is pretty visible in the lower right corner. So, did the camera enter the US in 1974 when the owner brought it here from Japan, and was it stamped by customs or the Japanese government before leaving?

 Also, when I took the camera out of the case to inspect it for this week's blog, on the back wall of the case is a signature written in ink that appears to be a name starting with K. and Kizyun? I tried many different Google searches for different spellings. While I find these things fascinating, my chances of finding the original owner, or possibly some family members, are very slim. Still, my passion for finding the original owner remains. 

Have you ever found a piece of gear with a name inscribed on it? I'd love to hear your detective stories in the comments.

 Now that I've spent way too many hours going down the rabbit hole trying to find out who the camera belonged to, let me tell you more about the camera itself.

My Sakura Bakelite camera

 The Sakura (Bakelite) camera is an odd, oval-shaped model made by Konishiroku in the late 1930s. Konishiroku was the original company that became Konica. While the Sakura camera is a very basic model that I'll describe below, I understand it's rather rare.

 Sakura, meaning "Cherry" in Japanese, was a short-lived brand produced by Konishiroku during the 1930s. Their most popular items were a series of 3 different, beautifully colored, Sakura Box cameras. One of the cameras used 127-sized film for its 4x6.5cm format. In contrast, their larger cameras were 4.6x6cm or 6x9cm format cameras on 120 film. These cameras are also very collectible and rare items.

 

Konishiroku Before World War II:


The story of Konishiroku (the predecessor to Konica) is essentially the birth of the Japanese photographic industry. Long before it became a global imaging giant, the company began in 1873 when Rokusaburo Sugiura began selling photographic and lithographic materials at Konishiya Rokuemon, a traditional pharmacy in Tokyo.

Ad for Sakura camera from Camera-Wiki

 By 1876, Sugiura moved the photographic department to a dedicated shop called Konishi Honten. This move was visionary; at the time, photography was a fledgling Western import, yet Sugiura foresaw its cultural and commercial potential in Meiji-era Japan.

 In the late 19th century, Japan relied almost entirely on imported cameras and chemicals from Europe and America. Konishi Honten sought to change this. In 1902, the company established the Rokuoh-sha factory in Tokyo, marking a pivotal shift from a mere retailer to a pioneer manufacturer.

Just one year later, in 1903, they released the Cherry Portable Camera. This was Japan's first brand-name camera, a simple box-type unit that democratized photography for the Japanese public, much like the Kodak Brownie did in the West.

 Throughout the 1920s and 1930s, the company refined its engineering to compete with high-end German imports. Several key milestones defined this pre-war era:

 

  • The Pearlette (1925): Based on the Vest Pocket Kodak, this folding camera became an icon in Japan, remaining in production in various forms for decades.

  • The Lily and Idea series: These cameras showed Konishiroku's ability to produce sophisticated folding and plate cameras that appealed to serious amateurs and professionals.

  • Establishment of the "Konishiroku" name: In 1921, the company reorganized as a partnership, and by 1936, it was incorporated as Konishiroku Honten Co., Ltd.

 By the mid-1930s, Konishiroku was not just making camera bodies; it was a master of the entire "imaging chain." They produced Sakura brand cameras, film, and photographic paper. In 1935, they began developing their own high-quality lenses under the Hexar name.

 As the 1930s drew to a close, the Japanese government began consolidating the industry for the war effort. Konishiroku's precision manufacturing was increasingly diverted toward military optics, such as aerial cameras and rangefinders. However, the foundation they built—combining retail savvy with deep technical manufacturing—ensured that when the "Konica" brand eventually debuted in the post-war era, it was backed by over 70 years of institutional expertise.

My Camera:

 My Sakura Bakelite camera is an odd, oval-shaped camera with a pull-out front lens used for taking photos, and it retracts when it's in its case for transport. It's only 3.75" wide by 2.75" tall, including the film winding knob, and 2" deep with the lens retracted or 3" with the lens extended. It only weighs 6.1 ounces without film in the camera.

The camera is a rich, dark brown Bakelite with slight mottling and a grainy finish, giving it a nice texture. SAKURA is molded in Bakelite at the top of the pull-out lens area. There is a smooth "X" shape on the faceplate as well, with the lens centered at the "X"'s intersection. 

X design and controls on the face of the Sakura camera

The Sakura camera is extremely basic. Its fixed-focus Rokuoh-Sha Tokyo lens and lack of adjustable apertures make it simple to use, making it ideal for casual photography or quick snapshots. The shutter settings are either "I" for instant or "B" for bulb, used for timed exposures. The shutter is set by a chrome arrow pointing to the desired setting. The shutter release is just below the shutter setting. It is a longer, curved lever, emphasizing its straightforward design for beginners or vintage enthusiasts interested in minimalistic cameras.

On top of the Sakura camera is a chrome pull-up viewfinder in the front, along with a pop-up pointer in the rear, which you use to center your subject before taking the photo. Also, at the top of the camera is the film winding knob, which has an unusual numbering system. The idea is that you start at number 1, then turn the nob to number 2, which is the proper amount of length to get the film to the next frame. I didn't use this method, but used the red window on the back of the camera to find the frame numbers. The red window also features a sliding chrome cover that opens or closes as needed.

At the bottom of the camera is a tripod socket for timed exposures. However, there is no cable release socket, as is generally used for this. Also at the bottom is a lever that locks or unlocks the film chamber, allowing it to be removed from the camera for loading or unloading film. Once the chamber is unlocked, the film chamber lifts up from the top of the camera, but this can only be done when the lens is extended; otherwise, the lens blocks the chamber in the camera body. Once the lens is extended, the film chamber extends from the top of the camera, and you can load film to take photos. Once loaded, slide the film chamber back into the camera body, lock it into place, set the frame counter to 1, and you're ready to snap some photos.

My Results:

 I took two rolls of film with the Sakura camera because the first roll turned out so poorly. It didn't dawn on me that a couple of things happened when shooting the first roll. The first thing I noticed was that I forgot to pull the lens out of the camera body while shooting, but only for the first 1-2 photos, which resulted in some pretty unusual, very out-of-focus images. 

 The second thing that happened was when I was shooting the first roll, I was pulling the shutter speed lever in place of the shutter release, then when I found the shutter release, the shutter speed was set to "B", so all of these images were blurry from motion, as well as overexposed.

 So I loaded a second roll after seeing the disaster from my first roll, and #1 made sure the lens was extended, and #2, I put my finger on the shutter release lever before framing the photo so I wouldn't accidentally pull the shutter settings from "I" to "B". The second roll turned out much better than the first, and while I'm embarrassed by the first, I needed to share my experience with the camera.

 Once I figured out the mistakes, the images actually turned out very nicely.

Conclusion:

 The Sakura was fun to shoot with, but the frustration of the first roll must have befuddled the original users, too. Putting the shutter control on the top of the shutter release made for an interesting, but frustrating, experience. If the company had switched the shutter release with the shutter controller, the experience could have been better. At least switching the "B" and "I" settings would have been helpful.

 Still, I enjoyed using the Sakura bakelite camera. There's still something gnawing at me: who and where, and the story behind this little, oddly shaped Bakelite camera that's approaching 90 years old.

Quick question: Have you ever found a piece of gear with a name inscribed on it? I'd love to hear your detective stories in the comments.

 Thank you for learning about this wonderful and rare Japanese camera, made just before World War II.

 Here is a list of my other CAMERA REVIEWS, with links.

 Cuny's Cameras & Photos is my online eBay store where I sell many of the cameras I've reviewed, along with other photos and camera accessories.

 Until next week, please be safe.